Dwayne Johnson's Seven Bucks Signs Disney TV Deal

Photo by David Shankbone, licensed under CC BY 3.0 via Wikimedia Commons

Dwayne Johnson's production company, Seven Bucks Productions, has finalized a first-look television deal with 20th Television, a division of Walt Disney Television, bringing the company fully under the Disney umbrella across both film and TV, according to Deadline. The agreement was co-announced by Johnson and his business partner Dany Garcia, who co-founded Seven Bucks together.

The deal marks a significant expansion for Seven Bucks, which had previously housed its television arm at Universal TV, where it produced Young Rock, the semi-autobiographical comedy co-created and executive produced by Johnson. The move to 20th Television places the company alongside one of Disney's most active television studios.

What the Deal Covers

Under the agreement, Seven Bucks will develop and executive produce comedy, drama, adult animation, limited series, and unscripted content for both linear networks and streaming services, with a primary focus on platforms within Disney Entertainment Television, according to Deadline.

The television deal builds directly on an existing film-side partnership. Last year, Disney's film division signed a first-look deal with Seven Bucks, with active projects including a live-action Moana remake — in which Johnson reprises his role as Maui — and a motorsports-themed film set in the Monster Jam universe, per Hot 97.

Leadership Response

20th Television president Karey Burke addressed the agreement in a statement, describing Johnson as "arguably the biggest star on the planet" and noting that his "charisma and natural charm elevate every character and story Seven Bucks brings to the screen," according to Hot 97.

Johnson and Garcia, in a joint statement, said they were "excited to expand that collaboration into television" and praised the creative alignment with Dana Walden, Eric Schrier, Burke, and the broader 20th Television team.

A Growing Media Footprint

The deal arrives as Johnson continues to build one of the most diversified entertainment portfolios among active performers. Seven Bucks has grown steadily from a production company centered on Johnson's film projects into a multi-genre studio with television ambitions across scripted and unscripted formats.

Moving to 20th Television positions Seven Bucks alongside established Disney properties and distribution infrastructure, with access to both broadcast and streaming audiences. The scope of that reach — from linear network programming to Disney+ — reflects the full breadth of what the new agreement makes possible.

References: Dwayne Johnson’s Seven Bucks Productions Inks First-Look TV Deal With 20th Television | Dwayne Johnson’s Seven Bucks Productions Inks First-Look Deal With 20th Television | The Rock’s Production Company Lands TV Deal With 20th Television